As you all may know, my name is Charlie Brianna, I'm 21 years young, and I'm a wardrobe stylist, designer/owner of Blindfold Eye wear, and dancer. Dancing has always been my number one passion, until I couldn't afford to go back to California Institute of the Arts during my sophomore year, and that's when my passion for fashion really began to soar. Though I've always been into getting all dressed up, I didn't become active in the fashion industry business until 2009. Two years later, I have an ever growing Styling Resume and I am thankful for all of the opportunities I am continually blessed with.
I decided this post was necessary for my blog because I receive tons of emails, texts, and Facebook messages asking for advice on how to get started in the styling business, or even in the fashion industry in general. Although I have yet to even come close to reaching the high caliber I dream to, it has undoubtedly been a never ending learning experience thus far.
First things first, set a concrete goal for yourself and persistently work towards it. We have the world at our fingertips, and all it takes is research. If becoming a stylist is your desire, here's my advice to you: Intern at PR firms, magazine offices, or as a wardrobe assistant to creditable stylists. You have to be willing to work for free, before you start making money. Collaborate with fellow photographers, stylists, and/or models to see your vision come alive. Read fashion blogs and websites. And like my dad always says, "Surround yourself with positive people and those who share similar interests".
Innovation. Not only in fashion, but in every business it is imperative that you be innovative. Here's a few questions to ask yourself frequently: Why will my outreach be better than the next person's? What makes my style unique? How can my approach in the fashion industry be one that is impactive and timeless? How will I stay relevent?
Network. Believe it or not, networking is the bread and butter of the business because unfortunately, it's all about who you know. Go out to social events in the field. Whether it be fashion shows, trunk shows, release parties, launches, installations, etc. Networking is almost like selling yourself. You may feel uncomfortable at first but it's better to have said too much about yourself than not enough. ALWAYS introduce yourself. Try to have business cards at all times. And last but not least, follow up! If you make a connection, keep in touch.
My dad always told me, "There's always someone who wants your spot. And there's always someone who has been where you are now, but isn't willing to share advice." So stay humble, and stay hungry. This is not a game. All that you see is GLAMOUR, but behind the scenes is a lot of blood, sweat, and tears. You have to be tough to get through each and every day as a wardrobe stylist, as it is not always easy...
So until next time, I'll leave you with this; Be innovative, creative, network, stay inspired, and most importantly, stay hungry.
xo
Charlie Brianna